PRESS RELEASE

FOR IMMEDIATE RELEASE

CORPORATE · LEADERSHIP APPOINTMENT

AsiaLink Appoints James Lei as Regional Procurement Associate for Taiwan, Vietnam and Cambodia

AsiaLink has appointed James Lei as Regional Procurement Associate, reinforcing its supplier network capabilities across Southeast and East Asia as demand from its European client base continues to grow.

HONG KONG, May 2025

AsiaLink, operating under Ambrosia Holdings Limited, has appointed James Lei to the position of Regional Procurement Associate. Based between Taiwan and Vietnam, Mr Lei will oversee supplier engagement, factory evaluation, and procurement safety. His remit covers Taiwan, Vietnam, and Cambodia markets of increasing strategic importance to AsiaLink’s manufacturing and sourcing operations.

Mr Lei brings fluency across multiple Asian sourcing environments. In addition, his on-the-ground presence across the region positions him to strengthen the rigour and reliability of AsiaLink’s supplier qualification process. Furthermore, he will support the company’s growing pipeline of projects across South-eastern Europe.

“James brings exactly the kind of regional depth and operational instinct that our sourcing work demands. As our client base expands and the complexity of our supply chain engagements increases, having the right person embedded across these markets is not a convenience it is a necessity. We are very glad to have him as part of the team.”— Asialink   

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